How to advertise on CLTV
Advertising on CLTV is easy and affordable. Call 773-883-3118 and ask for Joann Kelleher in our ad sales department

CLTV offers many sponsorship opportunities that can be customized to fit your needs.

Regular sponsorship positions include weather, traffic, business reports and sports. Programming sponsorships include “Chicago’s Best,” “Weekend Workbench” and “Living Healthy Chicago.”

How to advertise online
Online advertising compliments your television campaign, offering increased recognition of your message. Ads can be placed run-of-site, or in specific sections (news, weather, entertainment, etc.). To fulfill your ad request, your local account executive will need the following:

URL
Provide the URL to the client’s homepage or Web site for the specific campaign, if applicable.

AD CREATIVE

Ad type Dimensions Max file size Animation/looping Rich media 3rd party trackable
Leaderboard 728 x 90 40K 3 loops YES YES
Medium Rectangle 300 x 250 40K 3 loops YES YES
Wide Skyscraper 160 x 600 40K 3 loops YES YES
Announcement 300×100 30K 3 loops YES YES
Skyscraper 120 x 600 40K 3 loops YES YES
Tower 120 x 240 40K 3 loops YES YES
Wide Tower 160 x 240 40K 3 loops YES YES
Tile 120 x 90 10K 3 loops YES YES
Masthead Tile 120 x 60 10K 3 loops YES YES

Click here to view Tribune Interactive’s complete list of specs.
RICH MEDIA (if applicable)

Ad type Specs Max file size Controls
Flash
(Shockwave)
Any standard ad size Initial load not to exceed targeted ad size Must include .SWF File with click-thru URLs, GIF/JPG provided as back-up, Flash Movies kept below 18 FPS, Target=”_blank” is required in “basic actions” to ensure click-thru opens a new window, clickTag code must be embedded in .SWF file:on (release) {
getURL(clickTag,”_blank”);
}**Note: clickTag is case sensitive
Pre-Roll Video Ad WorldNow
Player
15 seconds or less Original creative should be AVI, MPEG1, MPEG2, or lightly compressed WM
Post-Roll Video Ad WorldNow Player 30 seconds or less Original creative should be AVI, MPEG1, MPEG2, or lightly compressed WM
Leaderboard Ad 728 x 90 40K Companion ad coordinated with video and tile or run on its own, same as TI standards
In-Page Video Ad 300 x 250 40K Video ad appears within content of web page, powered by WorldNow
Custom Video Showcase Custom 1-3 minutes Advertiser created or supported video in a longer format, same file formats as above
Video File Formats Various Various Formats: AVI, MPEG-1, MPEG-2, WMV
Additional guidelines
Animation
Within standard ad units, animation may loop 3 times, 15 sec. max. However, “strobe” and/or “shaking” effects are strictly prohibited.
Open window commands
Mouse-over interaction with an ad can only provoke ad interaction within the current open browser window. Simple mouse-over must not link a user to a new Web site.

TRIBUNE INTERACTIVE’S NATIONAL NETWORK
With over 50 Web sites total, Tribune Interactive has a dynamic online presence with a national reach and local touch. Find out about advertising across multiple Tribune Interactive sites.

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